All the possible readings. Formats and appearance

Author Mª Amor Pérez-Rodríguez– Translation: Erika-Lucia Gonzalez-Carrion

The edition of scientific journals in digital format multiplies the possibilities of reading, diffusion and visibility of the same and, consequently, of the works that are published in them. Together with the care of quality of the contents, the formats, the presentation and promotion are basic aspects for a scientific publication to increase its visibility and impact. The commitment to, in addition to getting faster and systematizing the entire editorial process, offering a friendly and accessible format, allows the magazine to be known and become relevant. For all of this it is very important to facilitate more reading modes.epub

Comunicar has opted for the versatility offered by the emerging technologies and their digitization, both in the editorial issue and in the diffussion. In this way, the adjustment of the formats has been strengthened in line with the new modes of reading and communication provided by the web, the incorporation of the OJS3 platform for editorial management and the diffusion process through the strategic use of social networks.

The presentation and layout of the contents is facilitated in multiple digital formats (ePub, issue, preprint and print formats), in addition to its printing on paper. They are intended to facilitate access and reading options, diffussion and divulgation. From this perspective, ePub provide a resizable format of open code to read texts and images, and in the latest version also audio, adapting to different screens and multiple devices that allow digital reading: computers, tablets, telephones, videoconsoles, or e-book readers. Dynamic PDFs and Issuu, both the complete number as well of each article, offer the possibility of reading the different texts with a real and customizable appearance as if it were the magazine itself. The articles are visualized through a web browser, adopting the appearance of a printed publication, being able to see two pages as if they were passed manually in the magazine itself.

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Finally, the anticipated version of the printing of the accepted articles, which are going to be published, both in Spanish and in English in the “Preprint” format, with its assigned DOI, dynamizes the interaction and diffussion of the texts.

The digital format benefits that the work of the authors acquires relevance. Therefore, it is important that the editors of the journals assume the need to incorporate procedures to improve and enhance the presentation, reading and dissemination of the texts that are published on it.

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About Erika-Lucia Gonzalez-Carrion

Erika Lucía González Carrión nació en Loja-Ecuador el 29 de marzo de 1994. Posee una licenciatura en Comunicación Social por la Universidad Técnica Particular de Loja (UTPL) y además una licenciatura en Ciencias de la Educación con mención en Idioma Inglés por la Universidad Nacional de Loja (UNL). En la actulidad cursa el Máster Internacional en Comunicación y Educación Audiovisual, promovido por la Universidad Internacional de Andalucía y la Universidad de Huelva. Además, cuenta con una certificación internacional de conocimiento del Idioma Inglés, dentro del Marco Común Europeo de las Lenguas. Dentro del ámbito de la Comunicación Social investiga el área radiofónica y realiza traducciones de artículos científicos. Erika Lucía González Carrión was born in Loja-Ecuador on March 29th, 1994. She got her bachelor’s degree in Social Communication at Universidad Técnica Particular de Loja (UTPL) and additionally she got a bachelor’s degree in Sciences of Education, English Language Specialization at Universidad Nacional de Loja (UNL). Nowadays she is studying the Master degree in Communication and Audiovisual Education, promoted by the Universidad Internacional de Andalucía and the Universidad de Huelva . Moreover, she has an international certification of knowledge in the English Language, within the Common European Framework of the Languages. In the Social Communication field she investigates the radio and makes translations of scientific articles.
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